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Good to Great

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Can a good company become a great one and, if so, how? After a five-year research project, Collins concludes that good to great can and does happen. In this book, he uncovers the underlying variables that enable any type of organization to make the leap from good to great while other organizations remain only good. Rigorously supported by evidence, his findings are surprising - at times even shocking - to the modern mind. Good to Great achieves a rare distinction: a management book full of vital ideas that reads as well as a fast-paced novel.

Produs publicat in 2004 de Cornerstone
Data aparitiei: Ianuarie 2004
Format: 185x240
Tip coperta: Cartonata
Numar pagini: 320
ISBN: 9780712676090
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