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Descriere
Structured around the authors’ unique Innovation Pentathlon framework, this textbook is the go-to resource for students determined to understand the complex field of innovation management in today’s ever-changing world.
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- Publisher: Bloomsbury Publishing PLC
- Author(s): Rick (Cranfield School of Management, UK) Mitchell
- Number of pages: 496
- Publication date: 2025
- Dimensions: 254 x 181 x 27
- Cover type: Paperback / softback
Detalii
- Autor
- ***
- Editura
- Bloomsbury Publishing PLC
- Anul aparitiei
- 2.025
- Luna aparitiei
- 6
- Tip coperta
- Brosata
- Numar de pagini
- 496
- Format
- 254 x 181
- ISBN
- 135033796X
- Cod de bare
- 9781350337961
- Tara de origine
- Marea Britanie