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Managing Public Relations. Business Principles and Tools for Strategic Communication, 2e, 2 ed, Paperback
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Descriere
This book introduces students to the key concepts and practices involved in the day-to-day running of a PR operation, whether it is a company department, an independent agency, or any organized group focused on PR.
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- Publisher: Taylor & Francis Ltd
- Illustration(s): 28 Tables, black and white; 43 Line drawings, black and white; 12 Halftones, black and white; 55 Illustrations, black and white
- Number of pages: 340
- Publication date: 2023
- Dimensions: 246 x 174 x 31
- Cover type: Paperback / softback
Detalii
- Autor
- ***
- Editura
- Taylor & Francis Ltd
- Anul aparitiei
- 2.023
- Luna aparitiei
- 3
- Tip coperta
- Brosata
- Numar de pagini
- 340
- Format
- 246 x 174
- ISBN
- 1032076763
- Cod de bare
- 9781032076768
- Tara de origine
- Marea Britanie