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Angie BoothroydSetting Up a Successful Jewellery Business, Paperback
la comenzi de 199 lei
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An updated edition of the best-selling handbook, this all-encompassing guide for jewellery entrepreneurs of all levels covers key lessons for setting up, running and growing a jewellery business.
From the college graduate looking to set up a workshop, to the established maker ready to expand their business, Setting up a Successful Jewellery Business equips creative jewellers with the essential knowledge and tools to operate a professional jewellery business.
Encouraging individuals to define their business objectives and strategy for the future, the guide deals with topics including: - presenting your brand;- protecting your designs;- how much to charge for your work;- selling to shops, galleries and individuals;- creating your website and driving traffic to it;- managing your time and finances plus other essential business skills.
Updated with two new chapters, an expanded section on social media and a revised appendix, this is an indispensable jeweller's companion that provides the resources to take your business forward.
About the Author:
Angie Boothroyd is an independent jeweller based in London. She trained at London Guildhall University and the Royal College of Art and has exhibited her award-winning work throughout the UK and internationally, including at such prestigious events as Goldsmiths' Fair, London and COLLECT at the Saatchi Gallery, London.
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