The Other Side of Innovation. Solving the Execution Challenge, Hardback

Companies can't survive without innovating. But most put far more emphasis on generating Big Ideas than on executing them turning ideas into actual breakthrough products, services, and process improvements. This book reveals how to execute an innovation initiative whether a simple project or a grand, gutsy gamble.

• Publisher: Harvard Business Review Press
• Author(s): Chris Trimble
• Number of pages: 240
• Publication date: 2010
• Dimensions: 241 x 155 x 22
• Cover type: Hardback